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Digital MAD brainstorm
May 13, 2020 @ 3:30 pm - 5:00 pm
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The Public Leadership Foundation needs your help! Let’s combine forces to help a MAD organisation take their initiative one step further.
Last November, the first ever MAD award was given to “de Buurvrouw & Buurvrouw-bus”! The ladies (and gentlemen) of “the neighbour bus” cross the streets of Leeuwarden. People can come in for a cup of coffee, a conversation or something to drink. That way, the bus battles against loneliness and poverty: you can always go to “de buurvrouw! An important aspect of the initiative is that the role of a neighbour is always reciprocal: One moment you give help, the other moment you’re the one asking for help.
The award included a €500,- prize to further develop the initiative. What turned out? The neighbour bus works without money! But we can still help them: The “buurvrouw en buurvrouw bus” wants to inspire more people to be a neighbour. The challenge is to make the concept scalable and easy to start in other communities. That’s why we’re organising a hackathon to develop a concrete product: a conversation starter that inspires and that creates brand awareness.
But then COVID-19 came along… A physical hackaton is not possible at the moment, so we decided to organise a digital brainstorm to prepare for the “real thing”. The digital brainstorm is open for everyone who speaks Dutch and wants to help us answer the following questions:
- What does the ideal conversation starter look like?
- How do we make sure people find their neighbours help?
- What do we need to turn these plans into action (for example in terms of knowledge, network and skills)?
